Occasion –based marketing offers an opportunity to link your brand with major public occasions. Start by identifying the moments when prospective buyers are more receptive to your marketing campaign.
With the war between real news and fake news rampaging on and on, consumers are looking for transparency and trust. Be sure to be the one to grant them that.
Customers want to be heard by, listened to and acknowledged by their favourite brands. By engaging in a conversation with your followers, you bring them into the fold and you put them exactly where they want to be.
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